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Hi networkers,
Not too long ago I wrote an article on how I would approach job searching today.
But it dove into a lot of the theory, not so much the execution.
And I learn best by example. So what better way to show an example than actually applying for a job?
I decided to mock apply to a new grad role at Scotiabank and in todayβs article, Iβll show you the 5 steps I took.
π Hereβs the route for this weekβs run:
ποΈ Job Application Steps
π‘ Apollo: Find Emails on LinkedIn
π Go-To Networking Events
TOPIC
Job Application Steps

Step 1: Keyword Search
Recruiters donβt like students who come off as desperate - those who seem like theyβll accept any role.
Okay, to be honest, most of us probably wouldβ¦but donβt let them know that!
Itβs best to have an idea of what you want.
I like tech and strategy, so I found a similar role by searching company sites and LinkedIn Jobs.
The keywords I used to filter for student/grad roles were:
1. internship | 2. student careers |
3. co-ops | 4. grad roles |
For simplicity, I was only looking at Scotiabank, so I came across this role.

If youβre looking at multiple companies, Iβd select at least 1 role per place.
Step 2: Recruiter Search
I value coffee chats with recruiters a lot. If they go well, they can guarantee an interview round with the hiring manager!
Hereβs how I found who I wanted to talk to:
I went to LinkedIn.com
In the search bar, I typed Scotiabank > View Page
On their page, I went over to βPeopleβ

Under βPeopleβ I filtered for two keywords, separately.
first βtalentβ and then
βrecruiterβ
From my filters, I got something like this:

Then, I chose at least 5 people to cold message.
Step 3: Cold Messaging
Ok so I found my company, role, and the recruiters, but what the heck do I say?
Well, letβs start with the right approachβ¦
Donβt be interesting, be interested.
Think about it, recruiters get hundreds of DMs daily from people asking for chats. How do you differentiate yourself?
You have to express genuine curiosity about them first. Doing so will make them more eager to reply.
Hereβs an example. In one of the recruiterβs profiles, I found this:

Before Scotiabank, she was, a lifeguard in Hamilton, worked for Mercedes-Benz, and did a TA role at McMaster!
There are many things I could ask, like how she transitioned from lifeguard to comms, or what interested her in teaching consumer behavior.
Hereβs something I would write:
Hi Beth,
I hope this email finds you well. My name is Michael and we connected on LinkedIn yesterday. I noticed on your profile that youβve been in diverse fields from working at Mercedes-Benz to teaching at McMaster!
As someone trying to pursue their field of interest, could you share some insights on how you broke into your fields?
For context, Iβm a recent graduate with a background in operations and was looking at the Catalyst rotational program. Iβd love to discuss the details of it. Thank you for your time!
Step 4: Applying
Once youβve messaged your 5+ people, the last thing to do is apply.
Scotiabank doesnβt take resumes but with most other companies, this is when I tailor my resume and cover letter to their role description.
Step 5: Follow Up
The last step is being consistent!
What Iβve learned is you can do everything right and still not hear back.
Which is normal. There have been several times when I had to contact the same recruiter 4-5 times to get a response.
I tend to follow these guidelines:
Situation | Response |
|---|---|
π I just contacted the recruiter | Wait 48 hours, then send a follow-up |
π I sent a follow-up but no response | Wait an additional 72 hours, then send a 2nd follow-up |
π Iβve sent 2 follow-ups but still nothing | Wait 1 week, then send 1 last message |
Remember that it can be a numbers game.
If a recruiter doesnβt get back, move on to the next one.
I was contacting at least 5+ a week. If youβre looking for a metric, try aiming for 5 contacts a week too!
Actionable Steps
Hope this was helpful! Go ahead and apply to 1 posting this week using these steps! It can even be the role I used as an example!
Until next week, best of luck! π
-Michael Ly
TIP/TOOL OF THE WEEK
Apollo: Find Emails on LinkedIn

This weekβs tool is Apollo! LinkedIn is a bit saturated which is why I contact recruiters via email.
But not all recruiters list their emails. Thatβs where Apollo comes in! Itβs a handy Google extension that lets you find any email on LinkedIn.
Once I started cold emailing, my response rates shot up.
Get it for yourself here! (Itβs free too)
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