This 1 book upgraded my career

📙 3 takeaways from “How to Win Friends and Influence People”

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This is the quote on the cover of “How to Win Friends & Influence People”, or as I like to call it - the bible of networking.

After reading all 250 pages, this book has genuinely changed my life.

How so? It taught me the most universally valuable skill - how to build genuine connections with people.

Since reading, the following has happened:

Now, I know you’re busy and might not have time to read it, so in this email, I’ll give you my top 3 takeaways.

Here are 3 principles you can start using today to get hired or promoted despite the rough job market.

Takeaway
There are 8 things people desire the most:

All of these desires are usually met, except one - and it is #8: The feeling of importance.

From a janitor to a vice president, we all crave the feeling of being appreciated by others as much as we crave food.

How this helps you
Whether it’s a referral, a job, or a promotion, the decision-makers give these to people they like.

By tapping into this craving, you will get people to like you, and in turn, do the things you want. Principle 2 will talk about how to do this.

Takeaway
Nobody cares about you, everybody loves to talk about themselves.

How this helps you
If you want others to like and help you, you have to be genuinely interested in them first so talk about yourself as little as possible.

In my coffee chat with my hiring manager, I made it all about him. After which, he requested a 2nd one because he was curious about me!

This led to him inviting me to interview for his open product owner role.

Takeaway
You can’t force someone to do something they don’t want to do. People want to feel like they’re in control of their decisions.

How this helps you
A lot of readers ask me:

You do this by giving the decision-maker all the authority. Here’s an example.

Remember in principle 2 how I said my hiring manager invited me to interview for his open product owner role?

To get that invitation, I didn’t say something like:

That would be too demanding, instead, I said this:

That second version is much better. Instead of asking “can I?” I asked, ”do you think?” This simple change made my manager feel in control of his decision.

And when you feel in control of a decision, you feel less pressured and can give a genuine response.

Your next steps:

I’m no one special, if I can achieve all this by following 3 simple principles, so can you.

This week, I challenge you to read part 2 of the book (pages 51 - 105) it talks about everything in this email but in greater detail.

See you next Tuesday 🤝

-Michael Ly

P.S. miss last week’s email? Read This email landed me 3 jobs

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If you want to read the book, I found a free online version.

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