Week 2: Mastering cold emails

💼 Topic: Week 2: Mastering cold emails

🔗 Quick links: Funny, cool, and helpful posts I run across on LinkedIn

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It’s Week 2 of Inbox to Offer: The 4 email series where I document building an all-in-one PDF guide to get you hired in 3 months or less.

This was a tough week.

Not because I struggled with the guide, but because I was battling a cold.

Came down with something last Wednesday, and I’m still sniffling today.

So I was rotting on my bed for longer than I’d like.

But!… We made progress on the playbook.

Last week, we kicked off Week 1 with the LinkedIn + Resume revamp sections.

Those parts are pretty much done.

I also introduced videos that will be spread out across the guide:

These videos will be under 5 minutes and serve as mini recaps of each section and provide additional context.

For example, a video under the LinkedIn Revamp section will discuss the most important parts of your profile and why we make certain changes.

Lastly, clicking on a video link will bring you to a page that looks likes this:

You’ll get topic timestamps, and a transcript!

This week, I dove into cold emailing.

It’s the next section after LinkedIn + Resumes, and will give you a detailed tutorial on writing actual good emails.

This part is arguably the most important, because all you need is 1 right response to land your next job.

I’m really not kidding when I say that.

A success case like this literally happened to one of my followers 2 weeks ago. You can read about it here.

But long story short, she landed a co-op in just 3 days using my cold email strat.

In the Cold Email section of the playbook, I wrote out the framework you need to do in order to see similar results.

At the pace we’re moving, we’ll be on track to release this playbook to the early testers on July 15.

Next week, I’ll get started on the coffee chat material.

P.S: Thank you to everyone who signed up for early access! I’ll be selecting 10 random people and will reach out on July 15.

If you still want early access, today is the last day to sign up!

That’s all for today. If you enjoyed this post, share it with a friend!

If they subscribe, I’ll send you a coffee chat guide!

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See you next Tuesday 🤝

-Michael Ly

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The best marketing ideas come from marketers who live it. That’s what The Marketing Millennials delivers: real insights, fresh takes, and no fluff. Written by Daniel Murray, a marketer who knows what works, this newsletter cuts through the noise so you can stop guessing and start winning. Subscribe and level up your marketing game.

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